Know what your customers really think. Before they tell everyone else.
Unhappy customers rarely tell you — they just stop coming. One tap catches them while you can still fix it, and sends the happy ones to your public rating.
Fitted in person · 30 days, no commitment · the plaques are yours to keep
The problem
You are being judged by people you never hear from
93% of people read reviews before deciding where to go, and 83% read them on Google. Almost none of your customers ever tell you anything directly. That gap — between what people think and what you get told — is what this closes.
The complaint you never heard cost you the customer
Someone waits too long, gets the wrong order, finds the room cold. They say nothing, do not come back, and you never learn why. Nudge Tags asks them at the moment it happened, in private, while it is still fixable — and tells you the same day.
- Private feedback inbox — the complaint is there the day it is left
- The words themselves, not just a score
- A monthly read on what customers keep mentioning
- Their name and number, if they want a reply
The rating strangers judge you on, going up
The happy ones are handed to your listing with the box already open — the step almost nobody takes on their own. Harvard Business School put a one-star increase at 5–9% more revenue for independent businesses. That is the number this moves.
- You set the rating that goes public, per site
- Your live rating and review count, charted daily
- A star widget for your own website
- Route to Facebook or TripAdvisor as well as Google
What it’s worth
Work out what it’s worth to you
Move the sliders to your location. The review count and rating are exact arithmetic — we don’t invent a dollar figure, because nobody honestly can.
5 – 500
1.0 – 5.0
0 – 2000
0 – 80
Roughly what arrives on its own today, without anyone asking. Most walk-in businesses say one or two.
$5 – $300
Roughly what one customer spends per visit. Used only for the revenue estimate.
Google reviews a month
24 of those come from the tags — the customers who would have walked out without being asked. That works out at $6.21 a review.
It climbs fast then flattens — an average converges on what’s being added to it. With new reviews averaging 4.7★, you approach 4.7 and can’t pass it. The first three months are where nearly all the movement is.
| Reviews | Rating | vs. doing nothing | |
|---|---|---|---|
| In 3 months | 161 | 4.42 +0.22 | 72 more |
| In 6 months | 242 | 4.50 +0.30 | 144 more |
| In 12 months | 404 | 4.56 +0.36 | 288 more |
What that rating change is plausibly worth
$802 – $1,444 a month
Against carrying on as you are, your rating ends twelve months 0.36★ higher. Harvard Business School measured a 5–9% revenue increase per star for independent businesses, against tax records. Applied to $45,000 a month of takings, that is the range above.
Against $149 a month for the software, the conservative end of that is $653 a month ahead — roughly 5.4× what it costs.
How these numbers are worked out
- 60 customers a day × 30 = 1,800 visits a month
- 40% are people who haven’t reviewed you = 720 of your 1,800 monthly visits — because a regular who already reviewed you will not review you again
- 12% of those tap the plaque = 86 people open your page — field-typical for a plaque on a counter, and fixed rather than asked of you
- 72% of those actually tap a star — the rest open it and put the phone down
- 78% land at or above a 4★ gate and are sent to Google; the rest reach you privately instead
- 50% of those finish writing on Google — the single biggest drop-off, and deliberately pessimistic
- New reviews are assumed to average 4.7★, then folded into your existing 80 reviews as a weighted mean
- The “now” column keeps running too — your 3 unprompted reviews a month carry on either way, so the comparison is against your business as it is, not against a frozen number
Theoretical numbers, not a promise. The rates above are typical, not measured at your business — yours will differ.
The dollar range is a published elasticity applied to your numbers, not our estimate. See how the numbers are worked out — the studies, and their limits.
How it works
Three steps, and we do the first one
No CRM to learn, no integrations to wire up. Paste a link, print a code, watch the numbers.
We set you up
We take your Google Maps link, wire it to the page that opens the review box directly, and configure your business before anything ships. Nothing for you to fill in.
Put the plaques out
Each plaque is written to its own link, so the front counter and the far table never blur into one number. Print a QR for the same spot and we still tell the two apart.
Watch what happens
Taps, ratings, which plaque, what hour, your Google rating tracked daily — and every private complaint in one inbox, in the customer’s own words, the day it is left.
Someone is about to leave without saying anything
And your next happy customer would have left five stars if anyone had asked. Both are standing at your counter today.
Book a walkthrough